Audience for the Doc

                                        "How do your products engage with the audience?'

Great question, well Our documentary, which focuses on different age groups collaborating to achieve a common goal.

(Extracurricular activity involving
 intergenerational connection)

Target Audience: The target audience primarily consist of families and community members, specifically tailored towards individuals who are interested in intergenerational connection and local arts. This includes parents, grandparents, teachers, and students involved within these extracurricular activities.

Engagement Techniques:  Our documentary uses a variety of techniques in order to engage the audience. One technique we used was to highlight and focus on the collective ambition from different generations putting on a show. Another one was our use of b-roll. By using certain b-roll it helped  showcase genuine moments of connection between the vastly different generations. Alongside these are interviewees who were also of different ages, highlighting how different each of the individuals are, and yet still coming together to achieve a common goal. During these interviews the subjects discussed personal challenges as well as what they learned from the other generations and it has affected them. 

(Different ages coming 
together)

Criticism: While on paper this sounds amazing, the end result did not achieve this effectively. This problem was predominantly caused due to the poor editing on my part. Along with the editing I personally think if we filmed better b-roll it would have helped elevated the documentary a lot more.